Do you ever click on something you know you shouldn’t?

I do.

And so do your colleagues. Your boss. Your team. Pretty much everyone.

Not because we’re ignorant. Or because we haven’t been through training. But because in the moment, instinct wins.

That sentence – "you’re not fighting ignorance, you’re fighting instincts" – popped out of my mouth during a Q&A last week.
And I’ve been thinking about it ever since. Because it captures something that sits at the heart of every awareness program t…

We all love a good dose of optimism—it keeps us going, helps us dream big, and gives us the confidence to tackle challenges. But when it comes to IT security, optimism bias can be a sneaky saboteur.

What is optimism bias?
Optimism bias is our brain's tendency to believe that bad things are less likely to happen to us compared to others. It’s why we think, “That phishing scam? It’s not going to fool me,” or, “Our organization isn’t big enough to be targeted.”

While this mindset might be great fo…

Did you know your brain is constantly on the hunt for rewards? It’s wired that way, thanks to your brain’s reward system – a natural mechanism that motivates us to repeat behaviors that feel good.

In the world of cybersecurity, this is a game-changer. When we understand how the brain’s reward system works, we can design security procedures that don’t just get followed but feel natural and even rewarding for employees.

The brain’s reward system – a quick intro

At its core, your brain’s reward …