Secure by Choice

  For those of us who choose to be (cyber) secure   

  

Every day, we make around 30.000 choices.
Some of these choices are for your security, some are conscious, but most are made by your subconscious brain.

Knowing about your brain and how your subconscious mind affects you and your stakeholders can significantly affect your general security.
Getting that understanding can be difficult, which is exactly why I have created Secure by Choice to help you on your way.

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Recent blogpost

Elephant

Stop Writing Crisis Plans for People—Write Them for Elephants Instead!

When Crisis Strikes, Your Brain Isn’t Rational

Think you’ll stay calm, collected, and rational in the middle of an IT crisis? Think again. During a crisis, your brain is hijacked by stress hormones like cortisol and adrenaline. This triggers System 1 thinking, a term popularized by Daniel Kahneman, where decisions are fast, instinctual, and often shaped by cognitive biases.

In other words, the deliberate, logical mindset you used when writing your IT contingency plan disappears—and with it, your a…

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How framing bias shapes our cybersecurity decisions

Ever wondered why the way information is presented can change the way you feel about it?
That’s framing bias in action. Focusing on how options are presented—whether highlighting gains or emphasizing losses—can influence our choices without us even realizing it.

In cybersecurity, this bias plays a huge role.
Vendors often emphasize how their solutions help you avoid losses—like data breaches or reputational damage—because they know we’re wired to avoid risk at all costs.
Similarly, hackers are …

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Your Brain Was Built for Stone Age Risks—Not AI

Ever wonder why people are so skeptical about AI but seem perfectly comfortable with technologies we use every day, like smartphones or cloud services? It all comes down to the brain—and, spoiler alert, it's stuck in the Stone Age.

Our brains evolved to handle immediate, physical threats—think predators or hostile environments. Today, that same system, driven by the amygdala and limbic brain, reacts to new things, like AI, with fear and skepticism.

Studies show that when faced with something un…

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